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Research paper about social media in the philippines
the social media age. It has been saidthat social media is seen by many marketers as the next gold rush (Kaplan, 2010) and amajority of companies are engaging in social media me of the popular social media websites are:Facebook, Orkut, MySpace, Google - mainstream social networking sitesLinkedIn - professional. Shattering the myths about Enterprise.0. After all, good customer relationships are at the heart of. Type OF researchthe methodology employed for research is exploratory in nature and does not include primarydata collection.
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The dramatic growth of social mediatools in the last five years has pushed a majority of the corporations on the social mediabandwagon, because it is commonly accepted fact in marketing: Be where your customers are;as looking at the current trends, all the customers are logging. With the advent of social media, businesses must adopt new positions within their organizations, upgrade technology and adapt new marketing strategies. Data is collected from several secondarysources like journal articles, research papers, websites and online social media portals. (Kane., 2009). By allowing users to generate their own content on their site, Pepsi allows its customers to be involved in the marketing of their product. Many benefits can be seen in regards to the use of social media, but often times the negatives are overlooked or unspoken. Core analytics integrated with community platforms, public networks and downstream CRM applications can become a differentiator. Clipping is a handy way to collect important slides you want to go back to later.